A luxury Jewellery brand that celebrates Indian-ness.

We were born to stand out

Inspired by Mythical Creatures and its time-honored jewellery-making traditions, Vitra Jewelry's artisan collective was founded in 2015 with a dedication to handcrafted jewellery. We are committed to sustainable luxury business practices and our craftspeople. We pride ourselves on the value of authenticity; it is the soul of community that makes each piece truly one of a kind.


The Vitra Jewellery Workshop employs over 50 multi-generational craftspeople, from watercolor artists to metal smiths. Dedication to heritage artistry not only defines the Vitra Jewellery legacy, it retains artisan families that craft jewelry through meditative, communal chain-weaving, hand-hammering and carving.

Crafting Timeless Men's Jewelry: Our Story

We at Vitra Jewellery believe in the value of skilled craftsmen and aim to establish a high-class brand. We believe that the best quality jewellery should be accessible to everyone, regardless of physical limitations, and should be reasonably priced. By offering our products online, we are able to provide a valuable service and add a touch of exclusivity, while also supporting the limited reach of experienced craftsmen. To accomplish this, we have brought together a team of proficient artisans under a single luxurious label of the highest caliber.

We have established ourselves as a premier player in the online market for men's jewellery through our centers of operations in Jaipur. 

Vitra Jewellery is a brand founded with the vision of bringing together the most skilled craftsmen in Jaipur and making their work available to a global audience. We specialize in high-end jewellery crafted in Jaipur, blending traditional craftsmanship with modern technology to create one-of-a-kind, stunning pieces that are sold online.

We are proud of the success we have achieved thus far and are grateful to our team and our craftsmen who have contributed to our brand. Without them, we would not have been able to establish this top-class brand for men's jewelry and these exceptional crafts men's products may not have reached a global audience. Furthermore, our venture plays a crucial role in introducing the rich history and culture of the Jaipur to the world.

As young entrepreneur, we have demonstrated the potential for innovation and success in the e-commerce industry. Our innovative and successful business model, which combines traditional craftsmanship with modern technology, has established us as leaders in our field. We hope that our story will inspire other ambitious entrepreneurs to pursue their dreams and achieve success in their own endeavors.